Most "SEO packages" are a waste of money on a broken site.
If the site is slow, badly structured, or doesn't convert, paying someone £600 a month to "do SEO" on it is throwing good money after bad. Fix the foundations first, then optimise.
A free, human audit. No sign-up.
I run real website audits for UK small business owners. Send me your site and your goal. Two working days later you get back a short PDF telling you what is actually broken, and which three fixes will move the needle.
Not a 600-issue spreadsheet from a tool. Not a sales pitch in disguise. Just the bits that matter, in plain English.
Free. UK based. Done by hand, not by software.
An honest opening line
Most "free SEO audit" tools just spit out a generic report and dump you into a sales funnel. They flag 600 issues so you panic and book a call. The truth is, on most small business sites, three or four things actually matter. The rest is decoration.
This is not that. I read your site myself, I look at your top two competitors, and I send you back the short version: the bits that are losing you money this week.
Keiron, Website Growth Audit
What you'll get
I cap every audit at six pages. If I can't say what's wrong in six pages, I haven't understood the problem.
Each audit covers four things. Your homepage and top two service pages. Your Google Business Profile if you have one. Your top two competitors and what they're doing that you're not. And three specific fixes ranked by impact, with rough effort estimates so you can tell if it's a half-hour job or a half-day one.
That's it. No upsell. No retainer pitch. If you want to talk after, my email is in the PDF.
Why I do this for free
When I audit a small business site, roughly half the time the answer is "your site is fine, you need more reviews and a faster phone answer". I'll tell you that for free. You'll go away and do it yourself.
The other half of the time it's a genuinely broken setup. Slow site, no schema, no proper Google Business Profile, competitors eating your lunch. Those audits sometimes turn into a project where I rebuild the site or run SEO for a few months.
Both outcomes are fine. The first one gives me a small business owner who remembers I didn't try to sell them something they didn't need. That tends to come back later, or send a friend.
Estimate the monthly revenue you're leaving on the table by ranking lower than your competitors.
Estimate only. Real SEO returns vary with niche competitiveness, content quality and keyword intent. Most local services see results in 3–6 months.
Get a Free Growth AuditTry a quick ROI estimate while you're here. If the numbers look promising, request an audit on the actual site.
A few opinions I won't apologise for
If the site is slow, badly structured, or doesn't convert, paying someone £600 a month to "do SEO" on it is throwing good money after bad. Fix the foundations first, then optimise.
Because you'll rebuild it within 18 months when it doesn't rank, doesn't convert, and is impossible to edit. Doing it properly once is almost always cheaper than doing it three times.
For most service businesses, getting from 12 reviews to 80 will lift you in the local pack more than any backlink campaign. And nobody will sell you that, because it's not very billable.
Doubling response time to 5 minutes increases conversion by 9x in some studies. Doubling traffic to a site that takes 4 hours to reply will not.
Send your site, tell me your goal, give me 48 hours. If the answer is "your site is fine, fix these three small things", I'll tell you. If it needs work, I'll tell you that too and roughly what it should cost.