Most “SEO packages” are a waste of money on a broken site.
If the site is slow, badly structured, or doesn’t convert, paying someone £600 a month to “do SEO” on it is throwing good money after bad. Fix the foundations first, then optimise.
A free audit, done by hand. No sign-up.
Send me your site and what you want it to do. Two working days later you get a six-page PDF: what is broken, what is fine, and the three fixes to do first.
Free. UK based. Read by me, not run through a tool.
Website growth audit
yourbusiness.co.uk
Page 1 of 6
The short version
Your site is not broken. It is slow on a phone, it hides the number, and your two nearest competitors answer the question you make people hunt for. Fix these three things, in this order.
Nobody can ring you from the homepage on a phone
Effort: 30 min · Impact: High
Service pages read like a brochure, not an answer
Effort: Half a day · Impact: High
Google Business Profile is missing photos and services
Effort: 1 hour · Impact: Medium
What you get
I cap every audit at six pages. If I can't say what's wrong in six pages, I haven't understood the problem.
That's it. No upsell. No retainer pitch. If you want to talk after, my email is in the PDF.
See a sample audit structure →
Read the way a customer reads them: on a phone, in a hurry, with a question.
If you have one. Photos, services, reviews, and whether it matches the site.
What they do that you do not, and which of it is actually worth copying.
With a rough effort estimate each, so you can tell a half-hour job from a half-day one.
How I work
Crawlers count issues. I look at what a customer sees, what your two nearest competitors do better, and what is actually costing you enquiries.
Not thirty. The three that would make the biggest difference, with a rough sense of whether each is a half-hour job or a half-day one.
The PDF finishes with my email address. If you want to talk, you know where I am. If you do not, that is fine too.
Why I do this for free
Sometimes the honest answer is "your site is fine, you need more reviews and a faster phone answer". I'll tell you that for free. You can go away and do it yourself.
When the setup is genuinely broken, the audit makes that clear: slow site, no schema, no proper Google Business Profile, or competitors eating your lunch. If it makes sense, that can turn into a project where I rebuild the site or run SEO for a few months.
Both outcomes are fine. The first one gives me a small business owner who remembers I didn't try to sell them something they didn't need. That tends to come back later, or send a friend.
Estimate the monthly revenue you're leaving on the table by ranking lower than your competitors.
Unlock the full PDF report
Includes net uplift after SEO spend, estimated ROI, payback notes and a copy you can share with your team.
Try a quick ROI estimate while you're here. If the numbers look promising, request an audit on the actual site.
A few opinions I won't apologise for
If the site is slow, badly structured, or doesn’t convert, paying someone £600 a month to “do SEO” on it is throwing good money after bad. Fix the foundations first, then optimise.
If it cannot be edited, measured, or found, the low starting price is quickly swallowed by fixes and rebuilds. Compare the whole cost, not just the launch invoice.
Relevant reviews, complete business information, and recent work photos build the trust a local buyer needs. Links still matter, but they cannot replace believable proof.
When a buyer contacts several providers, the first useful reply has an obvious advantage. Fix the enquiry hand-off before paying to send more people into it.
Send your site, tell me your goal, give me 48 hours. If the answer is "your site is fine, fix these three small things", I'll tell you. If it needs work, I'll tell you that too and roughly what it should cost.
Use the printable 30-point framework, then read the deeper explanations on scope, indexing, costs and what to fix first.